AI-Powered Marketing Executive
Making AI work for humanity — one ethical practice at a time.
About Denys Kapush
Strategic. Innovative. AI-Powered.
Denys Kapush is an award-winning marketing executive with over a decade of experience leading AI-powered and customer-centric digital marketing strategies that accelerate growth. He has built and scaled marketing campaigns across B2B and B2C sectors, led cross-functional teams across marketing, tech, UX, product, sales, and CX.
Known for turning business problems into growth opportunities and scalable systems, Denys combines a rare blend of strategic clarity, effective communication, data-driven decision making, technical fluency, and hands-on execution.
Beyond marketing strategy and systems, Denys is driven by purpose. He values ethical marketing, environmental sustainability, and the responsible use of AI. Whether mentoring teams, speaking on stages, or supporting local communities, Denys brings curiosity, empathy and dedication to everything he does.
Trusted by Clients
Expertise
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Designs and leads data-driven and customer-centric strategies integrating generative AI, personalization, predictive analytics, and automation to drive full-funnel performance.
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Designs advanced prompt systems and fine-tunes pre-trained LLMs with domain-specific datasets to align with brand guidelines, business goals, and task-specific outputs—boosting relevance, accuracy, and performance.
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Develops holistic customer journeys informed by behavioral research and user insights boosting engagement, retention, and customer lifetime value.
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Applies user research and behavioral insights to design, test, and optimize digital experiences increasing conversion rates through experimentation and rapid iteration.
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Leads and optimizes integrated campaigns across SEO, SEM, CTV, social media, display, email, video, and digital audio—ensuring brand consistency, scalability, and goal-oriented performance.
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Builds and manages automation workflows in CRM platforms to streamline marketing campaigns, enhance lead nurturing, and improve sales outcomes and operational efficiency.
Skills
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Builds high-converting content systems rooted in customer voice and behavioral insights, enabling storytelling that scales across platforms.
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A frequent speaker and facilitator, Denys trains teams on generative AI and automation tools, accelerating campaign execution and supporting strategic alignment at scale.
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Anchors strategies in authentic customer needs, using feedback loops, voice-of-customer data, and empathy-driven insights to deliver meaningful brand experiences.
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Applies analytics, testing, and experimentation to guide decision-making, optimize performance, and uncover actionable insights for sustainable growth.
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Approaches complex business challenges with structured thinking, creativity, and agility—turning obstacles into strategic opportunities with clear, data-backed solutions.
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Leads multidisciplinary teams with a focus on alignment, communication, and high-impact execution across marketing, tech, UX, and product domains.
Technology Stack
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![Open AI]()
Gen AI | Text, Image, Video, Code
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![Claude]()
Gen AI | Text, Code
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![Gemini]()
Gen AI | Text, Image, Video, Code
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![Jasper AI]()
Gen AI | Copywriting
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![Runway]()
Gen AI | Image, Video
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![MidJourney]()
Gen AI | Image
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![N8N]()
AI Integration | Automation
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![Zapier]()
Workflow Automation | API Integrations
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![Surfer]()
AI-Powered SEO | Full-Cycle
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![UserTesting]()
UX Research | User & Customer Testing
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![Userbrain]()
AI-Powered UX Research | Usability Testing
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![HotJar]()
UX Analytics | Behavioral Insights
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![Microsoft Clarity]()
UX Analytics | Behavioral Insights
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![Crazy Egg]()
UX Analytics | Behavioral Insights
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![Brightedge]()
SEO Intelligence | Content Optimization
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![SEMRush]()
SEM & SEO | Full-Cycle
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![MOZ]()
SEO Intelligence | Full-Cycle
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![Google Search Console]()
SEO | Web Tools
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![CriticalMention]()
Brand Listening | TV, radio, web, podcast, social media
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![Mention]()
Brand Listening | Web, Social Media, News
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![Keyhole]()
Brand Listening | Social Media
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![CallRail]()
Call Tracking | Attribution, CX insights
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![HootSuite]()
SMM | Full-Cycle
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![SproutSocial]()
SMM | Full-Cycle
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![Google Analytics]()
Web Analytics | Full-Cycle
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![Google Tag Manager]()
Tag Management | Event Tracking
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![Tableau]()
BI & Reporting | Data Visualization
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![Looker Studio]()
BI & Reporting | Data Visualization
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![AdRoll]()
Retargeting | Display, Video, CTV, Native, Social
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![StackAdapt]()
Programmatic | Display, Video, CTV, DOOH, Native, Social, In-Game
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![GoogleAds]()
Paid Search & Video | SEM, Video, Display
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![Meta Ads]()
Paid Social | Video, Display
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![LinkedInAds]()
Paid Social | Video, Display
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![Hive]()
Project Management | Full-Cycle
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![Jira]()
Agile Management | Spring Planning & Execution
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![Monday]()
Project Management | Collaboration
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![Stripo]()
Email Design | Full-Cycle
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![ClickBack]()
B2B Email | Outreach, Nurturing, Analytics
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![Figma]()
UI/UX Design | Prototyping, Collaboration
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![Whova]()
Event Management | Full-Cycle
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![Canva]()
Visual Design | Full-Cycle
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![Adobe Photoshop]()
Image Editing | Full-Cycle
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![Capcut]()
Video Editing | Full-Cycle
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![Final Cut Pro]()
Post Production | Full-Cycle
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![WellSaid Labs]()
Generative AI | Voiceover, Audio Ads
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![Drupal]()
CMS | Enterprise Full-Cycle
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![WordPress]()
CMS | Full-Cycle
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![Squarespace]()
Drag & Drop CMS | Full-Cycle
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![Salesforce Pardot]()
Email Marketing | B2B Automation
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![Constant Contact]()
Email Marketing | Full-Cycle
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![MailChimp]()
Email Marketing | Full-Cycle
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![HubSpot]()
CRM | Sales, Marketing, Customer Service
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![SalesForce]()
CRM | Sales, Marketing, Customer Service
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![Funnellytics]()
Full-Funnel Management | Flow Tracking & Optimization
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![Unbounce]()
A\B & Multivariate Testing | Conversion Rate Optimization (CRO)
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![Visual Website Optimizer]()
A\B & Multivariate Testing | Conversion Rate Optimization (CRO)
